Alex Johnson
Field Sales Rep
Performance tracking and insights
Avg Score
Sessions
Improvement
Streak
Preparation & Strategy
Weight: 15%
Discovery & Questioning
Weight: 25%
Value Articulation
Weight: 20%
Objection Handling
Weight: 20%
Relationship & Climate
Weight: 10%
Commitment & Follow-Up
Weight: 10%
You're omitting safety information after 39% of efficacy claims. This is the single highest-impact improvement available. Always immediately follow an efficacy statement with a relevant safety note.
Your commitment asks are specific and time-bound 88% of the time — well above the 70% benchmark. This is a genuine competitive advantage in converting HCP intentions to trials.
You're using situation questions well but underusing implication questions. Ask "How does that affect your patients?" to deepen buy-in before presenting the value proposition.